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Deal StormTM
Local Info DirectoryTM
Dig It LocalTM
Click LizardTM
Exchange TreeTM
ShopMountainTM
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FOR IMMEDIATE RELEASE
Media Contact:
Carmine Gentile, Vice President of Sales
HarvestINFO, Inc.
513.701.3000 ext. 230
carmine.gentile@harvestinfo.com
Peoria Journal-Star selects HarvestINFO's DealStorm to power online shopping site
DealStorm shopping portal provides Peoria, Illinois readers with easy-to-use online access to the Journal-Star's local ads
MASON, OH, January 19, 2007 - The Peoria Journal-Star, a leading Copley Press publication serving 70,000 readers in central Illinois, has chosen HarvestINFO to power its online shopping service. HarvestINFO's DealStorm product allows Illinois readers to easily search through the Journal-Star's current shopping merchandise, providing local advertisers with an extended reach and online presence on www.pjstar.com.
The Journal-Star's DealStorm implementation utilizes HarvestINFO's newest software release, showcasing a new user interface and improved ad and item navigation. A common category taxonomy makes browsing for ads simple, while a powerful proprietary search engine enables users to easily search for specific products or services.
Joe McGuire, Online Director for the Journal-Star, states that "We have found the HarvestINFO team excellent to work with during the implementation of our new shopping site. As we launch our new site, we are confident that we have partnered with a very good company to maximize traffic and revenue for our new shopping venture at PJStar.com."
"We are excited to welcome the Peoria Journal-Star to the Harvest family," says Doug Olsson, Senior Vice President of Sales and Marketing at HarvestINFO. "The DealStorm product has enabled the Journal-Star to bring the power of the internet to local Illinois businesses, and we are proud to be a part of that. Our positive collaboration with the Peoria team in defining their internet strategy, as with other Copley Press publications, has been a great experience for HarvestINFO."
About HarvestINFO, Inc.
HarvestINFO, Inc. provides leading edge local search, online shopping, and online advertising technology solutions for hundreds of media clients, representing 50 publishing groups, worldwide. Since 1996, HarvestINFO has delivered solutions that enable media clients to strengthen their commitment of service to local advertisers and consumers, and compete in their local marketplace. For more information on what HarvestINFO can do for your local franchise, please visit www.harvestinfo.com.
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